Health and safety, working times, salary, career opportunities – or the meaningfulness of the job? Many factors determine the attractiveness of an employer. Those, who like TÜV SÜD, can convince others by offering many of these factors have a good chance of continuing to attract ­outstanding talent.

Far and away the best prize that life has to offer is the chance to work hard at work worth doing.” 100 years on, this quote from the American President Theodore Roosevelt from 1903 may sound somewhat emotive, but in essence has lost none of its relevance: meaningful work can enrich human lives. Recent workplace studies by researchers prove this: those who find their work meaningful are demonstrably more motivated, efficient, satisfied and committed, whether they work in Munich, Barcelona, Singapore or even in Silicon Valley.

TÜV SÜD’s Stefanie Adrom had a good look around the valley of the tech giants. The Head of Employment Conditions is responsible for the strategic global development of the corporate working environment. Just like the top companies in the digital sector, she believes that TÜV SÜD as an employer also scores points: “Being in unique surroundings, developing safe, innovative products which have an impact around the world is something most people would find very exciting. But who keeps an eye on people’s safety in view of the ever faster pace of technological change? And who, in testing the products, ultimately paves their way to the retailers’ shelves? Well, TÜV SÜD does. This promise of doing something meaningful can be just as attractive for employees.”

Attractive even without products

TÜV SÜD stands for responsibility and safety and, even without shiny products, has long positioned itself in the employment market with its slogan: “Do something that makes sense for many”. Ultimately, this principle defines our corporate culture like a leitmotiv running through 150 years of corporate history and it greatly enhances the value of traditional corporate achievements such as a commensurate salary and flexible working hours. That’s why making our world a safer place still appeals to our ideal candidates to this day. “Whoever works at TÜV SÜD knows that their work is relevant to society – and that this would be a little bit less safe without their contribution. This was valid for the last 150 years and will also remain a powerful corporate value in the future,” said ­Stefanie Adrom.